Common Reasons for Google to Suspend GMB Listings
Here are several reasons why Google might suspend a Google My Business (GMB) listing:
- Inaccurate or incomplete information: If the information provided in the GMB listing is incorrect or incomplete, Google may suspend the listing until the information is updated.
- Violation of Google's policies: Google has a set of policies that businesses must follow in order to maintain their GMB listing. If a business violates these policies, Google may suspend the listing.
- Spam or fraudulent activity: If a GMB listing is being used for spam or fraudulent activity, Google may suspend the listing to protect its users.
- Multiple listings for the same business: If a business has multiple GMB listings for the same location, Google may suspend all of the listings except for the one that is most accurate and complete.
- Mistakes or variations of the business name appear online.
- Multiple businesses claim to operate from the same address.
- Business have used keyword stuffing to artificially improve their search engine rankings.
- Duplicate listings: If there are multiple GMB listings for the same business location, Google may suspend all of the listings except for the one that is most accurate and complete.
- Lack of ownership: Google requires businesses to verify their GMB listing in order to show that they are the actual owner of the business. If a business is unable to verify their GMB listing, it may be suspended.
- Misrepresentation of business: If a GMB listing is being used to represent a business that is not real or is not located at the listed address, Google may suspend the listing.
- Inactive or closed business: If a business has closed or has been inactive for an extended period of time, Google may suspend the GMB listing.
- Lack of engagement: If a GMB listing is not being actively managed or does not have any recent reviews or updates, Google may suspend the listing.
- Violation of local laws or regulations: If a GMB listing is in violation of local laws or regulations, it may be suspended.
If your GMB listing has been suspended, it is important to address the issue as soon as possible. You can contact Google through the GMB support form to request a review of your suspension and provide any additional information that may be needed.
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