Facebook permissions for Yext

Facebook permissions for Yext

When Linking the Facebook platform to Yext, certain permissions are necessary to grant us the ability to sync the data and pull reviews [for analytics purposes]

Below I have listed the Technical permission and how the LM product uses them.

Permissions for Listings, Reviews, Social Posting, and Analytics

Technical Permission NameHow Yello Uses the PermissionDetails
manage_pagesYello can manage your Facebook PagesAllows Yello to sync location data to your Location Pages. In addition, allows Yello to display reviews from Facebook.  
read_insightsYello can access your Facebook Page and App InsightsAllows Yello to retrieve Facebook metrics and power Analytics insights.
pages_manage_ctaYello can manage calls-to-action on your Facebook PagesAllows Yello to sync the Call-to-Action button.
publish_actionsYello can post to Facebook for youAllows Yello to enable social posting as a user.
publish_pagesYello can publish as the Facebook Pages you manage (e.g., your store Page)Allows Yello to post on the Page and powers Review Response.


If the request is not granted, we won't be able to do what is in the detail field.

The product updates the following for the customer by default:
  • Listing information
  • Bio/business description
  • Pushes images that is provided for the customer [header images and other images]
You can find additional information on other publishers at https://hitchhikers.yext.com/home
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